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BA Journalism

BA Journalism

The B.A. in Journalism provides skills and experience for for media careers in print, broadcast, digital and multimedia journalism. The curriculum keeps pace with the fast-changing communications landscape in the digital age. The Journalism major also prepares students for the fields of public relations, advertising, corporate communications and the law. Students apply their skills at the , radio and television stations as well as at professional internships.

The George Polk School of Communications and the Roc Nation School of Music, Sports & Entertainment offer a unique program in Sports Communication & Marketing. The sports industry is a multi-billion-dollar global industry with a job market that continues to expand. The concentration prepares students for positions in sports reporting, sports information, fantasy sports, public relations and marketing for professional sports franchises. Internship possibilities include the Barclays Center, Madison Square Garden, Fox Sports, the Yes Network, CBS Sports, WFAN, and Sports Illustrated.


Program Curriculum

Course #

Course Name

Credits

Major Requirements (25 credits from the following)

JOU 100

Journalism History 

3

JOU 101

Communications Law 

3

JOU 119

Writing for News Media

3

JOU 120

Mass Communication in a Digital Age 

3

JOU 135

News Reporting 

3

JOU 136

Journalism Capstone

3

JOU 143

Visual Communication

3

JOU 160

Journalism Internship

1

JOU 215

Digital Media & Society

3

Journalism Electives (12 credits)  

Focus on: Arts & Culture Reporting 

JOU 109

Mass Media & Culture

3

JOU 122

Feature Writing

JOU 144

Entertainment Journalism

3

JOU 233

Arts & Culture Reporting

3

Focus on: Multimedia Journalism

JOU 129

Radio Journalism & Podcasting

3

JOU 130

Television Journalism

3

JOU 139

Multimedia Journalism

3

JOU 1561

Video Journalism

3

Focus on: Public Relations & Social Media

JOU 118

Media Management

3

JOU 126

Principles of Advertising 

3

JOU 145

Introduction to Public Relations

JOU 222

Social Media 

3

Ancillary Requirements (3 credits)

JOU 111

Photo Journalism 

3

MA 106

Video Workshop

3

MA 115

Introduction to Photography 

3

MA 118

Digital Photo

3

MA 124

Computer Graphics I 

3

MA 125

Digital Publishing I 

3


Institutional Learning Outcome (ILO)

Courses

ILO 1: Creative and Reflective Capacities

 (3 credits)

Openness to new ideas, integrative and reflective thinking, investigation, and synthesis of existing knowledge as a way of creating, appreciating, and reflecting on original, innovative work grounded in scientific, humanistic, historical, and/or aesthetic disciplinary knowledge.

ART 101: Introduction to Art

ART 105: Introduction to Beginning Drawing

ART 106: 3D Visualization and Production

ART 131: Pottery and Ceramic Sculpture I

CIN/FIL 109: Screenwriting II

CIN 111: History of World Cinema

CMA 109: Media Arts and Technology

DNC 108: History of Dance

ENG 167: Creativity and Nature

ENG 182: Introduction to Creative Writing

ENG 183: Creative Non-Fiction

JOU 110: Journalism, Media and You

MA 109: Media Arts and Technology

MUS 101: Introduction to Musical Concepts

MUS 102: Music Fundamentals

MUS 110: Introduction to World Music

PHI 172: Philosophy and the Mind

SPE/ORC 105: Public Speaking

THE 100: Introduction to Drama

THE 111: The Art of Theatre

THE 143: Shakespeare in Performance

THE 193: Theatre Research/Performance

ILO 2: Historical and Intercultural Awareness (6 credits)

Recognition of oneself as a member of a global community consisting of diverse cultures with unique histories and geographies.

History

HIS 100: American Civilization to 1877

HIS 101: Perspectives on Premodern World History

HIS 102: Perspectives on Modern World History

HIS 108: American Civilization since 1877

Intercultural Awareness

ANT #: Any Anthropology Course

ART 104: Introduction to Visual Arts

CIN 105: The Art of Documentary

ENG 115: Global Literatures

ENG 132: Shakespeare

ENG 158: American Literature

FRE 111: Introduction to French I

FRE 112: Introduction to French II

GGR 102: Geography and the Global Citizen

HIS 144: Topics in Asian History

HIS 157: Topics in Latin American History

ITL 111: Introduction to Italian I

ITL 112: Introduction to Italian II

MUS 103: Music in Western Civilization

MUS 146: History of Hip Hop

MUS 147: History of Rock Music

MUS 159: History of Country Music

PHI 170: Philosophies of Love and Sex

POL 150: International Relations

POL 161: Introduction to Comparative Politics

SPA 111: Introduction to Spanish I

SPA 112: Introduction to Spanish II

SOC 103: Gender and Sexual Diversity

SOC 135: Global Cultures

SOC 165: Culture and Society

SOC 103: Gender and Sexual Diversity

SOC 165: Culture and Society

SPE 100: Oral Communication

THE 142: Modern Theatre History

ILO 3: Quantitative and Scientific Reasoning (7-8 credits)

Competence in interpreting numerical and scientific data in order to draw conclusions, construct meaningful arguments, solve problems, and gain a better understanding of complex issues within a discipline or in everyday contexts.

Scientific Reasoning

AST 109/109A: Introductory Astronomy I

AST 110/110A: Introductory Astronomy II

BIO 120/120L: General Biology I

BIO 124/124L: Foundations of Biology I

BIO 125/125L: The Science of Sustainability

BIO 126/126L: DNA and Human Life

BIO 137/137L: Human Anatomy and Physiology I

CHM 101/101L: Chemistry for Health Science I

CHM 103/103L: Principles of Chemistry I

ERS 101/101L: Weather and Climate

ERS 102/102L: Planet Earth

ERS 103/103L: Oceanography

ERS 125/125L: Environmental Sustainability Science

FSC 100/100L: Introduction to Forensic Chemistry

PHY 103: University Physics I

PHY 104: University Physics II

PHY 120/120L: The Physical Universe

PHY 127/127L: Physics for Pharmacy

PHY 131/131L: General Physics I

PHY 131/131L: College Physics I

PHY 132/132L: General Physic II

PHY 132/132L: College Physics II

Quantitative Reasoning

MTH #: Any Mathematics Course

ILO 4:

Oral and Written Communication

(6 credits)

Knowledge and skill in exchanging informed and well-reasoned ideas in effective and meaningful ways through a range of media to promote full understanding for various purposes, among different audiences and in a variety of contexts and disciplines.  

Written Communication

ENG 110: Writing I – Composition and Analysis

ENG 111: Writing II – Research and Argumentation

ILO 5: Information and Technological Literacies

 (3 credits)

Ability to use information and communication technologies to find, evaluate, create, and effectively and responsibly use and share that information, requiring both cognitive and technical skills.

CGPH 126: Web Design for Everyone

EDI 100: Contemporary Issues in Education

ENG 148: Ideas and Themes n Literature

ENG 173: Writing in the Community

ENG 175: Writing in the Professions

ENG 178: Writing in the Sciences

HIS 107: Engaging the Past

HIS 190: Research Problems in History

POL 100: Research Problems in Political Science

SOC 102: Social Problems

SOC 148: Medical Sociology

SOC 148: Sociology of Health and Illness

ILO 6: Critical Inquiry and Analysis 

(3 credits)

Reflective assessment and critique of evidence, applying theory, and practicing discernment in the analysis of existing ideas and in the production of new knowledge across a broad array of fields or disciplines.

ENG 103: Grammar and the Structure of English

ENG 112: World Literatures I

ENG 113: World Literatures II

ENG 140: Introduction to Literature

ENG 180: Literary Genres

FRE 100: French Cinema

GGR 101: The Geography of Sustainable Development

HIS 104: Topics in American History

HIS 120: Topics in Medieval History

HIS 164: History of Gender and Sexuality

HIS 167: History of Science and Technology

PHI 100: Beginning Philosophy

PHI 163: Philosophy of Art

PHI 179: Social and Political Philosophy

POL 147: Political Psychology

POL 156: Diplomacy and Negotiation

PSY 103: General Psychology

PSY 111: Psychological Perspectives on Teaching and Learning

SOC 100: Introduction to Sociology

SOC 112: Gender, Race and Ethnicity

SOC 126: Sociology of Gender

SOC 161: Sociology of Sport

ILO 7: Ethical Reasoning and Civic Engagement (3 credits)

Evaluation of ethical issues in conduct and thinking, development of ethical self-awareness, consideration of various perspectives, and responsible and humane engagement in local and global communities.

ART 177: High Impact Art

CIN/FIL 103: Major Forces in the Cinema

ECO 101: Microeconomics

ECO 102: Macroeconomics

ENG 150: Empathy and Literature

HIS 116: History of Race and Society

HIS 158: History of Politics and Power

PHI 105: Bioethics

PHI 113: Philosophy and Film

PHY 178: Ethics and Society

POL 101: Introduction to Political Science

POL 102: Introduction to American Politics

POL 123: Political Parties and Public Opinion

SOC 108: Sociology of Youth

SOC 109: Social Movements and Change

SOC 110: Human Rights and Social Justice

SOC 119: Sociology of the Family

SOC 122: American Social Problems/Global Context

SPA 105: The Hispanic World

Courses

JOU 100 Journalism History 

Provides an overview of the development of print journalism in the U.S., especially the response of newspapers and magazines to changes in social conditions and communication technologies. Examines the role of the press from the American Revolution to the present, with special attention to coverage of military conflict in the Spanish-American War, two World Wars, Vietnam, and Iraq. Scrutinizes a wide range of mainstream and dissident publications. Also explores the growing importance of news aggregators, bloggers, and social news-feeds.

Credits: 3.00 

JOU 101 Communications Law 

Reviews debates over the First Amendment and the protection it affords the press and other mass-media institutions. Examines concepts and landmark cases in such areas as defamation, copyright, privacy, obscenity, protection of news sources, secrecy in government, regulation of advertising, broadcasting, and anti-trust law. Emphasizes how social and technological changes require us to reconsider First Amendment protections. Gives special attention to legal problems posed by communication technologies such as cable television, communication satellites, computers, and the Internet.

Credits: 3.00 

JOU 109 Mass Media and Culture 

Examines how mass media portray and are influenced by popular and folk cultures. Surveys historical, theoretical, and empirical data concerning the relationships between media and artifacts of mass culture. Looks at cultural manifestations such as supermarket tabloids, tabloid television, and blogs that cater to sensationalism. Also considers rumor cycles to see how mass media and social media both initiate and circulate the expressions of various regional and social groups.

Credits: 3.00 

JOU 111 Photojournalism 

A production-based course exploring the uses of digital photography. Topics include photo essays, photo documentaries, ethical uses of images in mass media, and the human condition in photography. Students complete weekly photographic and written narrative assignments as well as a final documentary project.

Credits: 3.00 

JOU 118 Media Management 

Concentrates on the business structure and management of media organizations from large to small, with special attention to career opportunities in global and local media firms. Focuses on new management concepts and solutions to the complex problems facing media organizations today. Addresses specific issues such as administrative services, start-ups, management planning systems, marketing strategy, and collective bargaining.

Credits: 3.00 

JOU 119 Writing for News Media

Explores the creation of journalistic stories for diverse audiences. Students learn to develop story ideas, gather information, write engaging leads, integrate visual elements, proofread copy, revise their work, and think like an editor. They examine model news stories to assess the effectiveness of content, organization, form, and style. Students practice applying professional standards such as Associated Press style to their writing.

Credits: 3.00 

JOU 120 Mass Communication in a Digital Age 

Surveys the landscape of mass-communication industries including newspapers, magazines, books, movies, music, radio, TV and the Internet. Examines the role of mass media in American culture, the evolution of new communication technologies and their impact on daily life and society. Considers the democratic function of journalism, the economics of media. and persuasive uses of mass communication in politics, advertising, and public relations. Introduces students to mass-communication theories, critical approaches, media-effects research, and free-speech issues.

Credits: 3.00 

JOU 122 Feature Writing 

Students learn to write and research feature articles for magazines, blogs, and other print/online media. They practice developing story angles, identifying sources, conducting interviews, organizing material, and revising their work. Emphasizes techniques for capturing reader interest and making subjects come alive. Students learn to analyze editorial formulas, do readership research, tailor stories to particular publications, and pitch story ideas.

Credits: 3.00 

JOU 126 Principles of Advertising 

An introduction to advertising with emphasis on effective creative strategies. Students gain insight into all phases of the business including print, Web, radio, television, agency operations, and research.

Credits: 3.00 

JOU 135 News Reporting 

Develops fundamental skills of news gathering, analysis, interviewing, and research. Students learn to cover a variety of news beats and write breaking news stories for print and online publication. Introduces students to investigative reporting techniques. They gain insight to professional journalism by talking with guest speakers and covering stories outside the classroom.

Credits: 3.00 

JOU 136 Journalism Capstone 

Students advance their reporting skills through preparation of longer, more complex stories that provide interpretation and analysis. They explore real-world newsroom problems, investigative journalism, and reporting practices for different media platforms. The class performs field work to produce off-campus stories, in addition to on-campus assignments.

Credits: 3.00 

JOU 143 Visual Communication 

Introduces key concepts and practices of graphic communication as they relate to print and online publications: magazines, newsletters, blogs, websites, and more. Students explore and apply principles such as typography, color, balance, proportion, emphasis and unity. Class projects help students develop editing and design skills using page-layout software to produce individual or group projects.

Credits: 3.00 

JOU 144 Entertainment Journalism 

Provides a historical overview of the rise of entertainment journalism in the U.S.  Examines case studies of celebrity coverage in various fields, from entertainment to sports to politics. Considers the impact of paparazzi and bloggers on journalism. Students practice reviewing popular culture and preparing for celebrity interviews and reporting.

Credits: 3.00 

JOU 145 Introduction to Public Relations and Strategic Communication

Explores strategic planning, persuasive techniques, audience development, and media placement for PR campaigns. Reviews a variety of PR publications targeting internal and external audiences to analyze the effectiveness of their design, content, and persuasive appeals. Through case studies, students learn how advocacy groups and corporate PR specialists employ strategic communication to shape public debate and handle crisis communications. They develop skills in planning, pitching, and executing PR campaigns.

Credits: 3.00 

JOU 160 Journalism Internship 

Provides academic credit to journalism majors who engage in off-campus internships and on-the-job projects under the supervision of the Journalism department. Students submit reports about their experiences as interns and provide evaluations from their on-site supervisors. May be taken up to four times. Pass/Fail only.

Credits: 1.00 

JOU 215 Digital Media & Society 

Digital Media are popular and essential elements in busy modern lives. Young people have grown up with profound and rapidly changing media and communication technologies, yet likely take them for granted. This course takes an in-depth look at digital media, exploring the relationship between technology, journalism and social change. The concept of "technological determinism" guides our examination of online news/information, social networking, digital entertainment, and more. We consider how digital media have influenced journalism and how journalists deal with issues such as surveillance and privacy.

Credits: 3.00 

JOU 222 Social Media in Theory and Practice 

Examines best practices in social networking from the perspective of writers, journalists, media professionals, and other communicators. Students learn to write, edit, and research for blogs and news-feeds, gaining familiarity with current platforms. Requires active collaboration in online discussions and digital projects, in addition to class meetings.

Credits: 3.00 

JOU 233 Arts & Culture Reporting 

In this course, students develop reporting, writing, and critical thinking skills essential to covering art, music, film, and other cultural industries. They will develop their personal voices as writers as well as their understanding of magazine and web publishing industries. The course also addresses the political implications of arts and culture, focusing on creators and audiences in New York City generally and Brooklyn specifically.

Credits: 3.00 

MA 106 Video Workshop I 

An introduction to the principles and practice of portable digital video production. Working in crews on field projects, students explore the techniques and aesthetics of single-camera videography, sound recording, location lighting, and video editing.

Credits: 3.00 


Brooklyn Campus
1 University Plaza
Brooklyn, NY 11201
718-488-1011

Post Campus
720 Northern Blvd.
Brookville, NY 11548
516-299-2900